Greyframe — Digital Product Studio | Design & Engineering
Digital product studio — est. 2016
FIG. 01 / HERO
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We design and build products people trust.

Greyframe partners with founders and product teams to turn early ideas into precise, well-engineered digital experiences — from the first wireframe to the metrics dashboard that tells you it worked.

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Products shipped
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Client retention
0yrs
In practice
STUDIO / PDX EST. 2016
About the studio

A small studio built for focused work.

We're a team of twenty-two designers, engineers, and strategists who care about the details most teams don't have time for. No account managers, no hand-offs between agencies — the people who plan your product are the people who build it.

  • One senior team from kickoff to launch, no rotating staff
  • Design and engineering sit in the same room, every sprint
  • Fixed-scope phases with clear, weekly deliverables
What we do

Four disciplines, one team.

Every engagement draws on the same core capabilities, scaled to the size of the problem.

01

Product strategy

We define what to build before anyone opens Figma — audience, positioning, and success metrics locked in.

DiscoveryRoadmapping
02

UX & UI design

Interfaces built on real information architecture — wireframes, prototypes, and a system that scales.

WireframesDesign systems
03

Engineering

Production web and mobile builds — performant, accessible, and handed over with clean documentation.

Web appsAPIs
04

Brand systems

Identity, voice, and visual language — built to hold up across product, marketing, and pitch decks.

IdentityGuidelines
05

Growth & analytics

Instrumentation and experimentation frameworks so you know what's working within days, not quarters.

A/B testingDashboards
06

Ongoing partnership

Retainer support after launch — a standing team for iteration, maintenance, and new features.

RetainersSupport
Selected work

Recent projects.

Fintech · Product design

Northwind ledger

Hospitality · Brand identity

Castle & Co. rebrand

Media · Web platform

Orbital publishing

Healthtech · Dashboard

Fernbank clinical suite

Consumer goods · Packaging

Halcyon identity system

SaaS · Marketing site

Meridian analytics

How we work

A process built around fixed checkpoints.

01

Discover

We interview stakeholders and users, audit what exists, and define the problem in writing before any design begins.

Week 1–2 · Research & scoping
02

Define

Findings become a scoped brief: information architecture, success metrics, and a fixed set of deliverables.

Week 2–3 · Strategy
03

Design

Wireframes move to high-fidelity screens and a component system, reviewed with you at the end of every week.

Week 3–7 · UX & UI
04

Build

Engineers work from the approved design system, with staging environments you can test throughout.

Week 6–12 · Engineering
05

Launch & support

We handle deployment, monitor the first weeks in production, and hand over full documentation.

Week 12+ · Launch
Client feedback

What partners say.

Greyframe rebuilt our onboarding flow in six weeks and our activation rate hasn't dipped since. They write documentation like they expect to be gone tomorrow — which made the handoff painless.

Jordan LeeVP Product, Northwind

We came in with a rough idea and left with a working platform and a brand we still use unchanged three years later. Rare to find a team that's equally strong at both.

Amara OseiFounder, Halcyon

The weekly checkpoints kept everyone honest about scope. Nothing shipped that we hadn't already reviewed, and nothing surprised us at launch.

Ravi KapoorCTO, Fernbank Health
The people

A small, senior team.

Mara Solberg

Founder & Creative Director

Theo Nakamura

Head of Engineering

Priya Chandran

Principal Product Designer

Owen Baptiste

Director of Strategy
Toolkit

Technologies we build with.

React
Node.js
TypeScript
Next.js
PostgreSQL
Figma
AWS
GraphQL
Docker
Vercel
Stripe
Tailwind
Questions

Frequently asked.

What size of company do you typically work with?

Mostly seed-to-Series-C startups and growth-stage teams inside larger companies — organizations that need senior product thinking but don't have a full in-house team yet.

How long does a typical project take?

Brand and design-only engagements usually run 4–8 weeks. Full product builds — strategy through launch — typically take 10–16 weeks depending on scope.

Do you work with early-stage startups without funding?

Yes, selectively. We take on a small number of pre-seed projects each year, usually in exchange for a mix of reduced fees and advisory equity.

Can you work with our existing in-house team?

Regularly. We can embed with your engineers, hand off a design system for your team to build from, or run as a fully independent delivery team — whatever fits your setup.

What does pricing look like?

Fixed-scope projects are priced per phase after discovery. Ongoing work runs as a monthly retainer with a dedicated block of hours. We'll send a detailed proposal after our first call.

Notes

From the studio journal.

Design · 6 min read

Why most onboarding flows lose users in the first screen

Read the piece
Engineering · 8 min read

A pragmatic case for boring technology in early-stage products

Read the piece
Strategy · 5 min read

How we scope a fixed-price product engagement

Read the piece

Have a product to build?

Tell us where it stands today. We'll reply within one business day with next steps.

Book an intro call
Get in touch

Start a conversation.

Share a few details about your project and we'll set up a call with the right people on our team — usually within a day.

Phone+1 (555) 010-2040
Studio140 Grid Street, Suite 4B, Portland, OR

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